Wondering what trends will reshape the event industry in 2019 and where to start? From leveraging your existing customer data, to setting up your very own automated chatbot; if your new year’s resolution is to take your events to the next level have a look at our top tips for planning and marketing your 2019 events.
#1 Leverage your Customer Data
Think about everything that went right with your 2018 events, and what aspects could use some improvement. Have you sent your 2018 customers a satisfaction survey yet? If you haven’t, send out a quick survey and ask for their opinion. It’s important to analyze what your attendees are enjoying, as well as any suggestions for improvement.